Techerous

My name is Bill, I am a recent graduate in Information Sciences and Technology from Penn State University and this is a place for me to post or give my 2 cents on the fascinating world of technology. I am now working for a pretty big technology related company whose name I will leave out just to avoid any possible complications, however far-fetched them happening may be. Music gets included from time to time as well.

July 15, 2012 8:08 pm
futuramb: Why Millennials Don’t Want To Buy Stuff BY JOSH ALLAN DYKSTRA, fastcompany.com This article is written by a member of our expert contributor community. The concept of shopping has shifted from owning stuff to buying into new ideas. Com­pared to pre­vi­ous gen­er­a­tions, Mil­len­ni­als seem to have some very dif­fer­ent… Really interesting thoughts about the possible and fundamental change of the concept of “owning” and consequently also of shopping and purchasing. I definitely see a lot of these habits in myself and my friends.  However, if technology is not a “cause” then how do you really explain them?  I really don’t think our attitudes are as different from the past, did our parents not buy cars for self-expression as well?

futuramb:

Why Millennials Don’t Want To Buy Stuff
BY JOSH ALLAN DYKSTRA, fastcompany.com

This article is written by a member of our expert contributor community.

The concept of shopping has shifted from owning stuff to buying into new ideas.

Com­pared to pre­vi­ous gen­er­a­tions, Mil­len­ni­als seem to have some very dif­fer­ent…

Really interesting thoughts about the possible and fundamental change of the concept of “owning” and consequently also of shopping and purchasing.


I definitely see a lot of these habits in myself and my friends.  However, if technology is not a “cause” then how do you really explain them?  I really don’t think our attitudes are as different from the past, did our parents not buy cars for self-expression as well?

June 16, 2012 7:17 pm
"advertisements should be engaging rather than distractions. But a large part of the problem has nothing to do with form, but instead function. Advertisers are still deploying uninspired digital ads on other platforms. Many bring that methodology to social media."

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GM and Ford Highlight Facebook’s Challenges, Opportunities - Brian Solis - Harvard Business Review (via gerdfuturist)

It’s too bad any attempt to profit from viral marketing would run contradictory to the concept, that’s probably where Facebook is the most useful and engaging.

(Source: gerdfuturist, via emergentfutures)

June 14, 2012 12:09 pm
"The reason people don’t want to be in Silicon Valley is because while it’s awesome for the tech community, (and) is so deep in terms of people thinking about technology, that’s all there is, right? You don’t have the fashion industry, or the media industry, or even finance. Those things make it so you get this variety of experience in New York that’s kind of lacking in Silicon Valley."

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Facebook exec tells the truth: New York City bests Silicon Valley (NY Daily News)

As cool an area as silicon valley has seemed to me I have always felt there’s no way it has NY’s diversity

May 20, 2012 4:10 pm
not nielsen

This blog is a brilliant idea. Basically it’s dedicated to developing a new method of advertising to viewers that replaces the outdated ones that still dominate television.  This would lead to awesome shows like “Community” and “Parks and Rec” whose audience has broken the traditional model for viewing being reported on more accurately and not face as much trouble as they do.

May 2, 2012 1:00 pm
The Big Doubt Over Facebook's IPO - WSJ.com

The IPO hasn’t even hit yet and the signs for the bubble Facebook’s IPO would bring are already showing. It’s funny how as much as people complain about Facebook being invasive and annoying, their breadwinner’s actually want them to be way worse.

September 29, 2011 1:39 pm
S o c i a l LEE - d i a: They're going to freak out!

leebradshaw:

Questions are already pouring in from my friends about the facebook ‘timeline,” what the implications will be for them, and what my advice is for their own privacy and safety. Yes, “safety” is a direct quote.

Furthermore, facebook is notorious for not fully explaining things, unless you’re…

September 25, 2011 6:27 pm
Friends With (Digital) Benefits: CMOs Link With CIOs

drdnickelson:

“Now’s the time to mend fences (between IT and Marketing) and learn to speak the same language, because in today’s digital world, it’s never been more important for the chief marketing officer and chief information officer to work together.”

Ultimately, a CIO should be someone that can see how to apply IT to every function of the business.  In this day and age a company can’t afford not to.