My name is Bill, I am a recent graduate in Information Sciences and Technology from Penn State University and this is a place for me to post or give my 2 cents on the fascinating world of technology. I am now working for a pretty big technology related company whose name I will leave out just to avoid any possible complications, however far-fetched them happening may be. Music gets included from time to time as well.
10 Reasons Indie Authors Will Capture 50% of the Ebook Market by 2020
"As I look to the future, I think the numbers start looking really exciting if you’re in the indie author’s shoes, and scary if you’re a Big 5 publisher. In my spreadsheet, I see indie authors accounting for 50% of ebook sales by the year 2020. I think my estimates are fairly conservative. Some people today think indie ebooks already account for 25% or more of ebook sales. I’m modeling a steady but gradual shift from print to ebooks, and a steady but gradual increase in the indie ebook market share"
How Tech Companies Can Renew Capitalism.
by: Ben Rattley
"Our current model of business is impoverished and outdated. The primary focus of ‘increasing shareholder value’ is materialistic, imbalanced and unsustainable. We need to operate from a broader and longer-term perspective"
"Empowered customers and empowered employees have changed the game. Companies can now be held accountable for ALL their actions."
"One person’s mob is another person’s movement."
"The future of business will be purpose-driven, not profit-driven."
We would say that “Mobile Business Apps” is in fact very Strategic rather than Tactical. There are two key things to understand about the nature of mobile apps in the enterprise:
While enterprise mobile apps have become more commonplace in companies, most of these apps tended towards highly specialized, single function uses. These were highly technical IT projects that required a complex Mobile Enterprise Application Platform (MEAP) to develop and deploy apps. In some cases, the apps were mobile versions of existing enterprise applications for CRM, ERP, etc., that also often required the support and involvement of IT to deploy and manage.
The pressures of time to market, increasing development costs, and the need for better user engagement with enterprise apps are creating a new class of mobile technologies that place tools in the hands of business people. These platforms empower people anywhere in the company to create and deploy apps for existing needs and even to explore novel and innovative ways to use mobile technologies without the upfront development costs and resource constraints.
Why does the distinction matter? Because in the first case, these are apps that merely take an existing paradigm of business apps and slap on a mobile interface. They do not change the nature of the work involved. There might be some productivity gains, but they are limited by the constraints of thinking in a desktop mode. However, by thinking of mobile as a broader platform for reinventing the very nature of work as opposed to merely a device, we extend the palette upon which to create apps and how apps can facilitate this change in work behaviors. When business people can simply build the apps they need, they have the power to continuously test, iterate, improve. and build entirely new businesses on a real-time basis. We can think of this as “Agile for the Business”, and that is indeed pretty strategic.